I’d like to start a discussion about TV privacy in 2023. I’ve never been interested in having a TV, but recently I was thinking of getting one. Looking into it, the privacy implications seem horrible. All the major brands seem to have cameras, microphones, and content recognition software. I can’t believe how dystopian it is.
I also notice that most of the articles about this are from a few years ago. Are things better now? Do they still collect an Orwellian amount of data?
As I understand it, there are a few mitigation options:
- Leave it disconnected from the internet and use a separate device for streaming. But it sounds like some brands have incessant nag screens, or disable features until connected to the internet. I was looking into the Samsung Frame TV, but I’m not even sure you can use the art mode without internet. Does anyone know?
- Pi-hole set up with a blocklist. It’s disheartening that such a technical solution would be necessary.
- Get a commercial “dumb” display. These are more expensive, and usually thicker.
- Go through the menu and disable privacy violating settings. Does this work? I’m doubtful.
edit: Just to be clear, I am NOT talking about the normal sort of ad tracking that happens when you use streaming services. Netflix knows what you’re watching regardless of what device you use. I’m talking about stuff like a hidden camera recording your facial reactions, microphones recording your private conversations, and screen recording of your viewing activities. This is sci-fi dystopia level creepy.
Right, these seem like reasonable hypotheses. I see a LOT of “innovation” happening in this space, though. In the future, or maybe even the present, I think it would be trivial to use speech to text and store conversations as small text files. Let’s say anytime it hears a specific brand name, “Cheerios” or “Toyota”, it records the conversation in a text file and sends it to marketers for research. It’s really not unthinkable.
The recent Mozilla report confirms that cars are using your microphone to determine what song or podcast you’re listening to, and listening to your conversations, so it’s not as if this is paranoid conjecture. If there’s money in it, and no rules to stop them, I think it’s almost inevitable.
I think automatic content recognition works by capturing still frames at strategic moments, so it may not take as much data as we think. For example, studios apparently hide watermarks that identify shows and movies. Then you would just need to make the tv detect the watermarks, not store and send screenshots of the screen. Then it can send a tiny CVS file of when and for how long you watched the show. It wouldn’t even need to know the name of the show. The watermark could be an alphanumeric code, and so even new shows would be detectable.